Does your biz need a rebrand? 2 things to focus on for big results

marketing Jul 16, 2019

If you’re just starting out and feeling overwhelmed, remember these two things.

1). Your message

Who you really are. What you believe in. In order to stand out, you must stand up. The stories you’d tell me if I was your coach, what you really want to be doing, what you really like about this fad diet or how you run your home, that's what you need to share.

If you’re feeling self-doubt, like you don’t know everything, like someone might judge you, it’s a risk for sure, but I promise you will survive and a lot more people will get to see how bad you are because of it.

I’m a broken record but speak from your experience. If you hate Keto but saw a doctor recommend it, that's ok, you both can be right.

2). What problem do you solve?

Specifically, what can you help with?

For example, when I was health coaching I was helping women lose weight with a plant-based diet. Now I help coaches make an impact and income.

If you’re a health or wellness coach and you’re spending all of this time on social media but no one is engaging with you and you’re struggling to get clients to pay you, ya need to call me.

So what do you do? Who do you help and what problem do you solve?

I’ve been seeing lots of mindset coaches and dream life creators - which is great, so needed - but you need to be communicating specifically on what you’re going to help your ideal client overcome. It needs to be something she really wants.

I'd love to hear from you, are you doing this?

Leave a comment below!



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